Skip to main content

How Can I Review My Metrics and Stats For My Marketing?

Reviewing your metrics periodically is a great way to see all of the incredible progress you have made.

Updated over a month ago

Curious about what’s working in your marketing? Here’s how you can easily explore your performance data inside FEA Create.

Step 1: Go to the Reporting Section

Log in to FEA Create and head to the Reporting section in the left-hand menu. This is where you’ll find all the detailed reports for your marketing and sales performance.

You’ll see a range of reports, including:

  • Custom Reports – tailor reports to your specific needs

  • Google Ads Report – track how your Google ads are performing

  • Facebook Ads Report – view results from your Facebook ad campaigns

  • Agent Report – monitor performance of individual team members

  • Audit Report – review system activities

  • Attribution Report – see where leads and conversions are coming from

  • Call Report – track inbound and outbound call activity

  • Appointment Report – view your appointment stats including bookings and sources

Some areas of these reports may show placeholder or demo data if you haven’t yet connected your ad accounts. To see full insights, you’ll need to connect your Facebook Ads and Google Ads accounts.

Step 2: View Email and Social Media Stats

Email Statistics

To check how your email campaigns are performing:

  1. Go to Social Media & Email > Emails

  2. Click on the Campaigns tab

  3. Click the three dots next to a campaign and select Statistics

You’ll see:

  • Delivered, opened and clicked counts

  • Bounce rates, unsubscribes and spam reports

You can also view email stats from workflows by clicking into an email step and selecting Statistics.

Social Media Stats

To track your post engagement:

  1. Head to Social Media & Email > Social Planner

  2. Click on the Statistics tab

You’ll see:

  • Post reach, clicks, likes, and shares

  • Account-level metrics for connected profiles

Step 3: Check and Set Up Your Dashboard

Your Dashboard gives you a high level overview of what is happening inside your FEA Create account. As you start using the platform, this space updates automatically to reflect your activity.

On your Dashboard, you may see sections such as:

  • Appointments and where they are coming from

  • Tasks that need your attention

  • Your pipeline and opportunities

  • Funnel and page views

  • Payments and revenue

Some sections may already be visible even if you have not set everything up yet. These are placeholders, designed to show you what information can appear once your tools are in use.

Customise your Dashboard

To personalise your Dashboard:

Step 1: In the top right corner, select Edit Dashboard
Step 2: Choose which sections you want to display, such as appointments, funnel views or payments
Step 3: Rearrange sections so the most important information appears first
Step 4: Save your changes

If you have connected tools like Google My Business or Google Analytics, related data such as profile views and website traffic will also appear here automatically.

You can return to Edit Dashboard at any time. As you build pages, book appointments and collect payments, your Dashboard will naturally become more useful and reflective of your real activity.

Step 4: Use the Data to Take Action

Once you’ve had a look at your stats, use what you’ve learned to guide your next steps. You might:

  • Resend an email to people who didn’t open it

  • Focus more on the platform bringing in the most leads

  • Update your content to match what’s working best

Your stats aren’t just numbers – they’re insight into what’s working in your business.

If you’re unsure what a certain stat means or how to read a report, you can always reach out to our support team or check the help guides inside FEA Create.

Did this answer your question?