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Create An Amazing Onboarding Experience

How to Create Automated Customer Onboarding Experiences in FEA Create

Creating a beautiful onboarding experience is one of the best ways to make your customers feel supported, welcomed, and excited after purchasing from you.

Inside FEA Create, you can fully automate your onboarding process for:

  • Courses

  • Memberships

  • Coaching packages

  • Services

  • Digital products

  • Live programs

In this tutorial, we’ll walk you through how to use the onboarding automation templates inside FEA Create to create a seamless experience for your customers.


Why Onboarding Matters

Your onboarding experience is often the very first experience someone has after becoming a customer.

A great onboarding process helps:

  • Build trust

  • Improve customer experience

  • Reduce confusion

  • Increase engagement

  • Create loyal customers

  • Make your business feel more professional

The better the onboarding experience, the more likely people are to:

  • Complete your programs

  • Stay engaged

  • Recommend you to others

  • Purchase from you again


What Do You Need Before You Set This Up?

Before creating your onboarding automations inside FEA Create, make sure your:

  • Domain

  • Client portal

  • Email marketing

are already fully set up.

You’ll also want:

  • Your offer created

  • Your course or membership ready

  • Your welcome emails prepared

  • Your onboarding steps mapped out

before building your automation.


What Are Onboarding Automations?

Onboarding automations are workflows that automatically send emails and actions after someone purchases from you.

For example:

  • Welcome emails

  • Login details

  • Next steps

  • Resource links

  • Community invitations

  • Booking information

  • Support details

This creates a smooth experience without you needing to manually send emails every time someone purchases.


FEA Create Includes Onboarding Templates

Inside FEA Create, we’ve already created onboarding automation templates for you.

These templates include:

  • Swipe copy

  • Email templates

  • Workflow structures

  • Automated onboarding sequences

so you can customize them for your own business quickly and easily.


Step 1: Open Automations

Inside FEA Create:

  1. Go to Automations

  2. Open the Offer Automations section

This is where you’ll find your onboarding workflow templates.


Two Different Types of Onboarding Workflows

There are two main onboarding experiences you can create.


1. Onboarding Without Logins

This is for purchases that do not require course access.

For example:

  • Coaching packages

  • Service offers

  • Digital products

  • Community memberships

  • Shop purchases

These workflows focus on:

  • Welcome emails

  • Next steps

  • Booking links

  • Community access

  • Customer support

without needing to send login credentials.


2. Onboarding With Logins

This is for purchases where the customer needs access to:

  • Courses

  • Programs

  • Membership portals

  • Client areas

These workflows include:

  • Login details

  • Access instructions

  • Portal information

  • Course onboarding emails


Step 2: Open the Workflow Template

Choose the onboarding workflow that matches your offer type.

For example:

  • Onboarding Purchase With Logins

  • Onboarding Purchase Without Logins

Click the template to open the workflow.


Step 3: Set Your Trigger

The trigger controls when the onboarding sequence begins.

Inside the workflow:

  1. Open the trigger settings

  2. Add a filter

  3. Select the offer connected to your product

For example:

  • Your course offer

  • Membership offer

  • Coaching package

This means the onboarding automation will begin automatically when someone purchases that offer.


Step 4: Connect Your Offer

Inside the trigger filters:

  1. Select the offer you previously created

  2. Save the trigger

Now, whenever someone purchases that specific offer, the onboarding workflow will automatically start.


Step 5: Customize Your Emails

The onboarding template already includes swipe copy and email structures for you.

You can customize:

  • Welcome emails

  • Branding

  • Tone of voice

  • Login instructions

  • Community links

  • Booking information

  • Support details

Make the emails feel warm, supportive, and personal.


What Should Your Welcome Emails Include?

Your onboarding emails might include:

  • A welcome message

  • What happens next

  • Login details

  • Where to find resources

  • Community links

  • Booking instructions

  • Support information

  • Encouragement and excitement

The goal is to make your customer feel confident and supported immediately after purchasing.


Step 6: Add Delays Between Emails

Inside the workflow, you can add:

  • Time delays

  • Wait periods

  • Multi-day onboarding sequences

For example:

  • Immediate welcome email

  • Day 2 check-in email

  • Day 5 encouragement email

This helps nurture and guide your customer through the experience.


Step 7: Customize The Customer Journey

You can expand your onboarding workflows with additional actions such as:

  • Adding tags

  • Granting course access

  • Sending SMS reminders

  • Assigning pipeline stages

  • Sending booking links

  • Triggering community invites

This allows you to automate almost the entire onboarding experience.


Example Customer Journeys

Course Purchase

  • Purchase made

  • Login details sent

  • Welcome email delivered

  • Course access granted

  • Community invite sent


Coaching Package

  • Purchase made

  • Welcome email sent

  • Booking calendar shared

  • Intake form delivered

  • Client onboarding sequence begins


Final Tip

A thoughtful onboarding experience can completely change how people experience your business.

The smoother and more supportive the journey feels, the more likely your customers are to stay engaged, get results, and become long-term fans of your brand 💕

If you need help setting up onboarding automations inside FEA Create, email the team at [email protected] or join one of our support calls and Team FEA will be happy to help.

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