How to Create Automated Customer Onboarding Experiences in FEA Create
Creating a beautiful onboarding experience is one of the best ways to make your customers feel supported, welcomed, and excited after purchasing from you.
Inside FEA Create, you can fully automate your onboarding process for:
Courses
Memberships
Coaching packages
Services
Digital products
Live programs
In this tutorial, we’ll walk you through how to use the onboarding automation templates inside FEA Create to create a seamless experience for your customers.
Why Onboarding Matters
Your onboarding experience is often the very first experience someone has after becoming a customer.
A great onboarding process helps:
Build trust
Improve customer experience
Reduce confusion
Increase engagement
Create loyal customers
Make your business feel more professional
The better the onboarding experience, the more likely people are to:
Complete your programs
Stay engaged
Recommend you to others
Purchase from you again
What Do You Need Before You Set This Up?
Before creating your onboarding automations inside FEA Create, make sure your:
Domain
Client portal
Email marketing
are already fully set up.
You’ll also want:
Your offer created
Your course or membership ready
Your welcome emails prepared
Your onboarding steps mapped out
before building your automation.
What Are Onboarding Automations?
Onboarding automations are workflows that automatically send emails and actions after someone purchases from you.
For example:
Welcome emails
Login details
Next steps
Resource links
Community invitations
Booking information
Support details
This creates a smooth experience without you needing to manually send emails every time someone purchases.
FEA Create Includes Onboarding Templates
Inside FEA Create, we’ve already created onboarding automation templates for you.
These templates include:
Swipe copy
Email templates
Workflow structures
Automated onboarding sequences
so you can customize them for your own business quickly and easily.
Step 1: Open Automations
Inside FEA Create:
Go to Automations
Open the Offer Automations section
This is where you’ll find your onboarding workflow templates.
Two Different Types of Onboarding Workflows
There are two main onboarding experiences you can create.
1. Onboarding Without Logins
This is for purchases that do not require course access.
For example:
Coaching packages
Service offers
Digital products
Community memberships
Shop purchases
These workflows focus on:
Welcome emails
Next steps
Booking links
Community access
Customer support
without needing to send login credentials.
2. Onboarding With Logins
This is for purchases where the customer needs access to:
Courses
Programs
Membership portals
Client areas
These workflows include:
Login details
Access instructions
Portal information
Course onboarding emails
Step 2: Open the Workflow Template
Choose the onboarding workflow that matches your offer type.
For example:
Onboarding Purchase With Logins
Onboarding Purchase Without Logins
Click the template to open the workflow.
Step 3: Set Your Trigger
The trigger controls when the onboarding sequence begins.
Inside the workflow:
Open the trigger settings
Add a filter
Select the offer connected to your product
For example:
Your course offer
Membership offer
Coaching package
This means the onboarding automation will begin automatically when someone purchases that offer.
Step 4: Connect Your Offer
Inside the trigger filters:
Select the offer you previously created
Save the trigger
Now, whenever someone purchases that specific offer, the onboarding workflow will automatically start.
Step 5: Customize Your Emails
The onboarding template already includes swipe copy and email structures for you.
You can customize:
Welcome emails
Branding
Tone of voice
Login instructions
Community links
Booking information
Support details
Make the emails feel warm, supportive, and personal.
What Should Your Welcome Emails Include?
Your onboarding emails might include:
A welcome message
What happens next
Login details
Where to find resources
Community links
Booking instructions
Support information
Encouragement and excitement
The goal is to make your customer feel confident and supported immediately after purchasing.
Step 6: Add Delays Between Emails
Inside the workflow, you can add:
Time delays
Wait periods
Multi-day onboarding sequences
For example:
Immediate welcome email
Day 2 check-in email
Day 5 encouragement email
This helps nurture and guide your customer through the experience.
Step 7: Customize The Customer Journey
You can expand your onboarding workflows with additional actions such as:
Adding tags
Granting course access
Sending SMS reminders
Assigning pipeline stages
Sending booking links
Triggering community invites
This allows you to automate almost the entire onboarding experience.
Example Customer Journeys
Course Purchase
Purchase made
Login details sent
Welcome email delivered
Course access granted
Community invite sent
Coaching Package
Purchase made
Welcome email sent
Booking calendar shared
Intake form delivered
Client onboarding sequence begins
Final Tip
A thoughtful onboarding experience can completely change how people experience your business.
The smoother and more supportive the journey feels, the more likely your customers are to stay engaged, get results, and become long-term fans of your brand 💕
If you need help setting up onboarding automations inside FEA Create, email the team at [email protected] or join one of our support calls and Team FEA will be happy to help.
