In this tutorial, we’ll walk you through how to update your SEO settings, optimize your page titles and descriptions, add keywords, and customize how your pages appear in Google and on social media.

SEO stands for Search Engine Optimization.

This is the process of helping your website appear in search results when someone searches for:

For example, if someone searches for your business on Google, SEO helps your website appear higher in the search results.

SEO can also help people discover you through:

Good SEO helps:

The more content you create online, the more opportunities you create for people to find you.

There are two main ways to improve your SEO.

This includes:

These backlinks help build authority and trust for your website.

This includes:

This is the part you can control directly inside FEA Create.

Before updating your SEO inside FEA Create, make sure your domain, client portal, and email marketing are already set up.

You’ll also want to have a clear idea of:

before optimizing your pages.

Inside FEA Create:

This opens the website builder.

Inside the builder, click the SEO icon at the top of the page.

This icon looks like:

This opens your SEO optimization settings.

Your SEO title is the main headline people see when your page appears in Google.

For example:

This title should clearly explain:

Try to keep it:

Your SEO description is the small paragraph shown underneath the title in search results.

This description helps people decide whether they want to click on your page.

A good description should:

For example:

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FEA Create includes built-in SEO suggestions to help optimize your pages.

The system will let you know if:

Once everything turns green, your page is properly optimized according to the recommendations.

Keywords are the search terms you want people to type into Google when searching for your content.

For example:

You can add multiple keywords separated by commas.

Adding keywords does not guarantee you’ll appear first in Google, but it does help search engines better understand what your page is about.

Inside your SEO settings, you can also update your:

This helps strengthen your online presence and improve the overall optimization of your website.

Your social sharing image is the preview image that appears when someone shares your page on:

To add your image:

This helps your links look much more professional and visually appealing when shared online.

Inside the advanced SEO section, you can also update:

If your website is in another language, you can update the language settings to help search engines understand the language your content is written in.

Blogging is one of the best ways to improve your SEO over time.

Every blog post creates another opportunity for people to discover your business through Google searches.

Blog posts also help you:

The more helpful content you create, the easier it becomes for people to find you online.

SEO is about making it easier for search engines and real people to understand:

Start simple by optimizing your page titles, descriptions, and keywords, and continue building content over time. Small improvements consistently made can have a huge impact on your visibility online 💕

If you need help optimizing your website SEO inside FEA Create, head to the Help Library or join one of our support calls and Team FEA will be happy to help.