Your lead gen funnel is one of the most important parts of growing your business online.

This is the funnel you’ll use to collect email subscribers, grow your audience, nurture new leads, and introduce people to your offers. Inside FEA Create, we’ve made it simple for you to create a beautiful lead generation funnel without needing complicated tech or design skills.

In this tutorial, we’ll walk you through how to set up your lead gen funnel, customize the pages, and connect your email sequence.

A lead gen funnel is a simple system designed to encourage people to join your email list in exchange for something valuable, such as:

The funnel usually includes:

This helps you consistently grow your audience and create more opportunities for sales in your business.

Before building your lead gen funnel inside FEA Create, you'll need to make sure you have connected your domain and set up your email marketing services.

Growing your email list is one of the most powerful things you can do for your business.

Your lead gen funnel can help you:

You can send traffic to your funnel from:

The FEA Create Lead Gen Funnel template includes:

✅ An opt-in page
✅ A thank you page
✅ A connected email sequence

Everything is already designed for you — you simply customize it with your own branding, copy, and freebie.

Your opt-in page is the page people land on before joining your email list.

This page should clearly explain:

Your opt-in page includes:

Here are a few important elements to customize:

Clearly explain the transformation or result.

Example:

Share a little more about:

Keep this short and easy to read.

Use action-focused wording like:

After someone signs up, they’ll be redirected to your thank you page.

This page confirms their signup and gives you another opportunity to guide them toward the next step in your business.

You could invite them to:

This page is often overlooked, but it can become a powerful conversion opportunity.

Once someone joins your list, your email sequence will automatically begin.

This sequence is where you:

Your sequence might include:

Deliver the freebie and welcome them.

Share a helpful tip or lesson.

Tell a story or build connection.

Introduce your product, service, or next step.

If you don’t yet have:

That’s completely okay.

You can still start building your audience now and grow your offers over time. The most important thing is beginning to grow your email list consistently.

Your funnel does not need to be complicated to work well.

Avoid overwhelming visitors with too many options.

Tell people exactly what to do next.

The more focused your freebie is, the more likely people are to sign up.

Your lead gen funnel is often the very first impression someone has of your business.

A simple, clear, and valuable funnel can help you grow your audience consistently while building trust with future customers.

The best part? Once it’s set up, your funnel can continue working for you automatically in the background while you focus on growing your business 💕