Skip to main content

Setting up your email marketing

Nurture your audience with email campaigns and automations.

How to Set Up Email Marketing & Your Dedicated Sending Domain in FEA Create

Email marketing is one of the most important parts of growing your business online.

Inside FEA Create, you can send:

  • Automated emails

  • Workflow emails

  • Lead generation follow-ups

  • Booking reminders

  • Broadcast newsletters

  • Sales emails

  • Course access emails

In this tutorial, we’ll walk you through how to set up your email marketing system and connect your dedicated sending domain inside FEA Create.


What Is Email Marketing in FEA Create?

Email marketing inside FEA Create is used for:

  • Workflow automations

  • Funnel emails

  • Lead nurture sequences

  • Booking reminders

  • Weekly newsletters

  • Broadcast emails

  • Sales campaigns

This is different from your actual business email inbox.

For example:

are business inboxes that need to be set up separately through your domain provider.


Important: Business Email vs Email Marketing

FEA Create handles:

  • Sending marketing emails

  • Automations

  • Workflows

  • Campaigns

But your business inbox itself must be created separately through:


What Do You Need Before You Set This Up?

Before setting up email marketing inside FEA Create, make sure your domain

is already set up.

You’ll also need:

  • A connected domain

  • A business email address

  • Company billing added inside FEA Create

before enabling email sending.


How Email Credits Work

Email marketing inside FEA Create works using email credits.

For example:

  • $10 USD = approximately 10,000 emails

Your credits:

  • Do not expire

  • Are automatically replenished when needed

  • Are not billed monthly

This means if it takes you six months to send your credits, they remain available until used.


Step 1: Request Email Marketing Activation

To activate email marketing inside FEA Create, you’ll need to:

  • Contact Team FEA

  • Or complete the email setup request form

Once activated, email services will be enabled inside your account.


Step 2: Open Your Email Services Settings

Inside FEA Create:

  1. Go to Settings

  2. Open Email Services

This is where you’ll manage:

  • Your email sending setup

  • Dedicated domains

  • Email verification

  • Sending configuration


Step 3: Check Your Default Provider

Inside Email Services, your default provider should be:

  • LeadConnector

If you see:

  • Mailgun

  • Another provider

contact Team FEA so it can be updated correctly.


What Is a Dedicated Sending Domain?

A dedicated sending domain helps improve:

  • Email deliverability

  • Inbox placement

  • Domain reputation

Instead of sending emails from a shared system, your emails are sent directly from your own branded domain.

This helps reduce the chance of emails going to spam folders.


Step 4: Add Your Dedicated Domain

Inside Email Services:

  1. Click Dedicated Domain

  2. Click Add Domain

When entering your domain:

  • Do NOT add https://

  • Do NOT add www

Instead, add:

  • lc.yourdomain.com

For example:

  • lc.yourbusiness.com

The “lc” subdomain is used specifically for email sending.


Step 5: Verify Your Domain

Once your domain is entered:

  1. Click Add & Verify

  2. Click Continue

FEA Create will then attempt to connect your DNS records automatically.


Step 6: Connect Your Domain Provider

You’ll be asked to log into your domain provider.

FEA Create works well with providers such as:

If supported, the DNS records will be added automatically for you.


Step 7: Authorize the Connection

Once logged into your provider:

  1. Click Connect

  2. Authorize access

FEA Create will then automatically create the required DNS records.


Manual DNS Setup

If your provider does not support automatic setup, you can manually add the DNS records instead.

FEA Create will display the DNS records required for setup.

If you need help with this, Team FEA can assist you.


Step 8: Verify Your Domain Records

Once the DNS records are added:

  1. Click Verify Domain

Verification may not happen instantly.

It can take:

  • Up to 48 hours

for DNS records to fully propagate.


SSL Verification

Once your domain verifies, the platform will also set up your SSL certificate automatically.

If the SSL status appears:

  • Red

  • Yellow

  • Unknown

simply click:

  • Verify

and allow the system time to update.

Once everything turns green, your setup is complete.


Important: Wait Before Sending Broadcast Emails

After connecting your dedicated domain, we recommend waiting:

  • At least 48 hours

before sending large broadcast emails.

This gives your domain time to fully propagate and build trust with email providers.


Why This Setup Matters

Setting up your dedicated sending domain properly helps:

  • Improve inbox placement

  • Reduce spam issues

  • Build domain trust

  • Improve deliverability

  • Protect your sender reputation

This becomes especially important as your email list grows.


Final Tip

Your email list is one of the most valuable assets in your business.

Once your email marketing is properly set up inside FEA Create, you can automate so much of your customer journey from lead generation and nurture emails to course delivery and sales campaigns 💕

If you need help setting up your email marketing or dedicated sending domain inside FEA Create, email the team at [email protected] or join one of our support calls and Team FEA will be happy to help.

Did this answer your question?