Why create a quiz?
Quizzes are a fun and interactive way to connect with your audience. You can use them to help someone discover something about themselves, identify what they need, recommend the right product or service, or guide them towards their next step.
They are also a great way to collect useful insights and contact details while providing genuine value.
In FEA Create, you can use categories to create different quiz outcomes. Each answer is assigned to a category and, at the end of the quiz, the category with the highest score is shown as the person's result.
What do I need to do before?
Before you start building your quiz, it helps to have a few things clear:
The goal of your quiz and what you want people to discover.
The questions you would like to ask.
The answer options for each question.
The categories you want to use for your results.
What you would like to show someone for each category.
Any links you want to include in your results, such as a freebie, booking page or next step offer.
For example, if you were creating a quiz to help someone discover their business style, your categories could be The Visionary, The Strategist and The Creator. Each answer would be assigned to the category it relates to.
How long will this take?
Most quizzes take around 15 to 20 minutes to set up, depending on how familiar you are with the quiz builder.
Step 1: Create a new quiz
Start by heading into FEA Create.
Go to Websites & Funnels, then select Quizzes and Builder.
Click Add Quiz.
You can choose to start from a template or from scratch. Once selected, you will be taken into the Quiz Builder where you can name your quiz.
Step 2: Build your questions
On the left-hand side of the Quiz Builder, click the + icon to add a quiz element.
You can drag and drop different question types onto your page, such as Single Choice, Multiple Choice, Yes or No and Text Answer.
For example, drag a Single Choice question onto your page.
Click the cog icon to edit the question.
You can then on the right hand side:
Add your question.
Add your answer options.
Choose the category for each answer.
Create your categories
When you add your answer options, you will be prompted to choose a category.
By default, you may see Overall selected.
Click the category dropdown and select Add/Manage.
Then click Add Category.
We recommend adding all of your categories at this point so they are ready to select as you build your quiz.
Once you have added your categories, click Submit.
You can then select the relevant category for each answer option.
How category scoring works
Each answer is given a score of 1.
The important part is which category you assign to each answer.
For example, if someone chooses three answers that are assigned to The Visionary category, they will have a score of 3 for that category.
At the end of the quiz, the category with the highest score will be displayed as their result.
If two categories have the same highest score, both categories may be displayed. Because of this, we recommend structuring your questions and answers so that a tie is unlikely.
Please note: Text Answer questions are not scored, so they won't contribute towards a category result.
Step 3: Add more quiz elements
Each page of your quiz can include one or more questions.
To add another page, click Add Page.
You can then continue adding and dragging your quiz elements onto each page.
You can also add other elements to support your quiz, such as:
Text boxes for additional information.
Name and email fields to capture contact details.
Images to make your quiz more engaging.
Videos using the HTML option.
Step 4: Style your quiz
Once you've added your questions and quiz elements, you can customise the look and feel of your quiz.
Click the Styles & Options button on the right-hand side of the Quiz Builder.
Here you can make your quiz feel aligned with your brand by adjusting options such as:
Background colours.
Header images.
Fonts.
Layout options.
Progress bar settings.
Take some time to preview your quiz as you style it so you can make sure everything looks clear and easy to follow.
Step 5: Set up your results page
Once you have finished building your questions, click Edit Template on the results page template.
This opens the results builder where you can customise what someone sees when they complete your quiz.
Customise your header
You can add a header to your results page, including your logo and text.
For example, you could add a heading such as:
Your Quiz Results Are In!
Use this section to make the results page feel exciting and aligned with your brand.
Hide the Overall Score
You will see a section called Overall Score.
As we are using categories for our quiz results, you can hide this section.
On the left-hand side, hover over the section and click the eye icon to hide it.
You can also select Configure Score Tiers in the top right if needed to remove any additional tiers. However, score tiers relate to the overall score rather than your category results, so they aren't needed when you're using categories.
Set up your Category Score
Hover over the Category Score section and select the option to make the Dynamic Content based on your category.
You can then customise the content that appears for each category.
For example, you could have different messaging for:
The Visionary
The Strategist
The Creator
You can also choose to display the score someone received for that category.
This is where you can make your quiz results feel personal and useful rather than simply showing someone a category name.
Add your Call to Action
The Call to Action is one of the most important parts of your results page.
This is where you guide someone towards their recommended next step based on their quiz result.
Your button could link to:
A booking page.
A freebie.
A game plan.
A relevant service.
A paid offer.
Another page on your website.
For example, someone who receives a Success Mindset result could see a button taking them to their personalised game plan.
You can customise the button text and styling, including the background colour, so it feels aligned with your brand.
Add your footer
You can also customise the footer of your results page.
This could include your social media profiles or any other information you would like to share with your quiz takers.
When you are happy with your results page, click Save.
Step 6: Set up notifications and autoresponders
Click Notifications at the top of the Quiz Builder.
You can choose to be notified when someone completes your quiz so you can keep track of your submissions.
You can also set up an autoresponder so the person completing the quiz receives an email.
For example, you could send them an email containing their quiz result as a PDF.
This gives you plenty of options for creating a personalised experience while also automating your follow-up.
Step 7: Share your quiz
When you are ready to share your quiz, you can use the Integrate option in the Quiz Builder.
From here, you can embed your quiz on a website or funnel page, or generate a shareable link to use in emails, social media posts or direct messages.
Step 8: Review and test
Before sharing your quiz with your audience, it's important to test it yourself.
Complete the quiz as though you are one of your customers and check that:
Your questions display correctly.
All answer options are correct.
Each answer is assigned to the correct category.
Your categories are producing the expected results.
Your category-specific content displays correctly.
Your Call to Action links to the correct page.
Your name and email fields work correctly.
Your notifications and autoresponders are working as expected.
If your quiz has two categories that could easily receive the same score, test those combinations carefully.
Once everything looks good, click Save.
Your quiz is now ready to share! ✨
What next?
Once your quiz is ready, there are lots of ways you can use it to grow your business:
Embed it directly into a funnel.
Share it on your social media platforms.
Add it to your website.
Include it in your emails.
Use the results to guide people towards a relevant freebie, service or offer.
Connect your quiz to a workflow to automate your follow-up.
A well-designed quiz can be a really powerful way to help your audience understand what they need while naturally guiding them towards the right next step for them. 💕









